Caper
Times Advertising Rates 2010/2011
The Caper Times publishes bi-weekly throughout the
university year (14 issues per year), and reaches the student population of
Cape Breton University, as well as others through off-campus distribution.
Amounts are not inclusive of applicable tax (HST).
Space for full colour ads is limited, and preferred placement is on a first
come, first serve basis.
For more information
please contact:
Lucy MacDonald
Editor in Chief, Caper
Times
902-563-1473
|
Size |
Dimensions* (width x
depth) |
Black and White Rate |
Full Colour Rate |
|
One Column Square |
2.5 x 2.5 |
$50.00 |
$67.50 |
|
Eighth page 1/8 page |
5.1667 x 2.5 or |
$100.00 |
$135.00 |
|
Quarter page ¼ page |
5.1667 x 5.25 |
$150.00 |
$185.00 |
|
Half Page ½ page |
10.5 x 5.25 or |
$270.00 |
$325.00 |
|
Full Page |
10.5 x 10.5 |
$470.00 |
$525.00 |
|
BANNER: |
10.5 x 1.5 |
- |
$300.00 |
|
BANNER: Front Page, Bottom of Page |
10.5 x 1.5 |
- |
$180.00 |
|
BANNER: Inside 3 inch high |
10.5 x 3 |
$195.00 |
$250.00 |
|
BANNER: Inside 1.5 inch height |
10.5 x 1.5 |
$120.00 |
$165.00 |
*All measurements are in inches
All prices are exclusive of HST
FORMAT FOR “CAMERA READY” AD ART:
The Caper Times will accept ad art
in Adobe Acrobat PDF, TIFF, EPS, and advertisements must be 300DPI or larger. Send all advertisements in electronic
format to: editor@capertimes.ca or business@capertimes.ca.
TERMS AND CONDITIONS
The terms and conditions, which
apply to all advertising printed or distributed by the Caper Times, are as
follows:
All copy and type arrangements
subject to approval of the publisher. The advertiser agrees that the publisher
shall not be liable for damages arising out of errors in the advertisements
containing the error. The publisher is not responsible for publications of
incorrect material unless orders are accompanied by copy or legible proofs for
identification. All telephone orders and cancellations must be confirmed in
writing. Liability is not accepted for any non-insertion of any advertisement.
The publisher is not responsible for advertising material unless return
delivery instructions are received within 30 days after publication.
Contest advertisements must be
submitted in advance and include rules. List of winners must be filed with the
publisher. Contingent orders not accepted.
An order not corresponding with the
current rate card will be regarded as a clerical error and the advertising will
be inserted at face rate, unless approved in writing by the Business Manager.
ADVERTISING DEADLINES
Purchase and Ad Copy deadline is due
at 5pm on the Thursday prior to the
date of publication. Advertisements submitted past deadline may be accepted
but will not be guaranteed for print quality. A $25.00 charge
is added for copy changes after the deadline. Cancellation after the 5pm
Thursday deadline will result in a penalty fee of 75% of the advertising value.
A fee of $20.00 will be charged to any account issuing a N. S. F. cheque.
Tear Sheets:
Tear sheets will include the entire page on which the ad appears, showing the
date of publication, and will be forwarded with the invoice. High quality
printouts and/or disk copies of advertisements produced by The Caper Times can
be purchased. In all other cases, the ads created by The Caper Times remain the
property of The Caper Times.
DISCOUNT POLICY
Discounts may be cancelled or
withheld if the customer fails to comply with all terms and conditions. Proofs
will be faxed or emailed (in Adobe Acrobat PDF format) on request.
PAYMENT
- Payments are to be made
to “The Caper Times c/o CBU Students’ Union”.
- Balance due upon
receipt of invoice.
- First time advertisers
are required to pay in advance.
- There will be a 25%
addition for ads accepted after the dead line.
- Prices do not include HST.
- All prices in effect
until April 30, 2011, however we reserve the right to respond to unanticipated
price increases.